VITA MEALS

Overview

The start-up creates customised ready meals through machine learning and aspires to make healthy food accessible to everyone. It allows customers to order daily and receive balanced ready-to-eat meals and products within 45 minutes in Milan with its own couriers and within 48 hours in Italy through suppliers. The business model defined goes alongside a complete integration of the entire processes in order to provide a truly valuable user experience while guaranteeing high quality standards.

https://www.vitameals.com

Pilot Objectives

✔ Fitness center channel development through smart vending machines in new locations.

✔ Industrialization of production to support multi-channel growth.

✔ Product and Service Launch the retail channel.

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